# Contact Information
* **Name:** Vrishab Nair
* **Email:** vrishabnair44@gmail.com
* **Phone:** +91-9963894342
* **Links:** https://www.linkedin.com/in/vrishab-nair-212769290/ | https://github.com/Dweeb1578 | https://vrishab-portfolio.vercel.app/

# Education
## BITS Pilani, Hyderabad Campus
* **Degree:** Dual Degree in M.Sc. Physics and B.E. Electronics and Electrical Engineering
* **Timeline:** Aug 2023 – Present

# Professional Experience
## Founders Office Intern at Pinch
* **Timeline:** May 2025 – Aug 2025
* Identified product gaps through competitive analysis of 7 networking apps and designed 3 Figma prototypes, leading to roadmap prioritization of 2 high-impact features.
* Launched "streaks" gamification feature by coordinating with engineering and design teams, increasing 7-day user retention by 18%.
* Revamped company website and implemented SEO strategy, improving organic search ranking.
* Built investor pitch deck and sourced 34+ VCs, resulting in 2 investor meetings.
* Recruited 2 Marketing Executives through end-to-end hiring process via LinkedIn and Founder's Network.

## Product Operations Intern at Stamp My Visa
* **Timeline:** May 2025 – July 2025
* Redesigned website user flow and created UI mockups for main site and 'Automaton' product, reducing user drop-off by streamlining the process from 9 steps to 4 steps.
* Produced 3 training videos and onboarding decks for new hires, reducing onboarding time from 2 weeks to 5 days.

## Marketing Intern at Schmooze
* **Timeline:** March 2025 – April 2025
* Led a content marketing campaign focused on meme-based user engagement strategies.
* Collaborated with the product team to refine in-app engagement features, enhancing user retention during the campaign period.

## Product Marketing Intern at Nam Nam Foods
* **Timeline:** Jan 2025 – March 2025
* Designed multi-channel campaign across Instagram, WhatsApp, and email to drive product awareness, increasing sales by 47% over a 2-month period (Valentine's Campaign).
* Redesigned packaging based on customer feedback analysis and optimized Instagram content strategy using analytics, growing reach by 83% and followers by 15%.
**Portfolio RAG AI** | *Next.js, Pinecone, AI SDK, Groq, Llama 3*
* Built an intelligent portfolio assistant that answers recruiter questions in real-time by "reading" resume data.
* Engineered a RAG (Retrieval-Augmented Generation) pipeline using **Pinecone** for vector storage and **Cohere** for semantic embeddings.
* Implemented **Llama 3-70b** via Groq for ultra-low latency inference (<1s), ensuring a seamless chat experience.
* Designed a responsive, dark-mode UI with **Next.js 14** and Tailwind CSS, featuring mobile-optimized chat widgets.

**PM Coach AI** | *Llama 7B, Unsloth, ChromaDB, Python*
* Developed a specialized AI mentor for aspiring Product Managers, capable of conducting mock interviews.
* Fine-tuned **Llama 7B** using **Unsloth** on a dataset of 3,000+ FAANG product management interview questions.
* Built a RAG pipeline with **ChromaDB** to index curated product strategy literature, reducing hallucinations by 40%.
* Deployed the model to provide actionable feedback on user responses, mimicking a Senior PM's coaching style.

**Shywarma AI** | *Redis, TypeScript, Vercel, RAG*
* Engineered a custom multi-layer caching system using **Redis** to reduce repeat query response times by **90%** and significantly lower LLM token usage.
* Developed a high-context **RAG pipeline** that retrieves hotel data and dynamically applies business logic to reduce travel package prices by **30-40%**.
* Built robust rate-limiting middleware and a centralized content filtering system to prevent API abuse and ensure brand safety.
* Refactored frontend state management to enable a seamless "streaming-like" user experience for complex itinerary generation.

**Dynamic QR Code Generator** | *Python (Flask), Chart.js, Pillow, CSV/JSON*
* Developed a custom **Dynamic QR Code Generator** enabling real-time URL updates without changing the physical QR code.
* Engineered an interactive **analytics dashboard** with Chart.js to visualize traffic patterns and categorize scans by device type (iOS, Android, Desktop).
* Implemented a "Design Studio" feature using **qrcode** and **Pillow** libraries to generate custom-branded, hex-color customizable QR codes.
* Designed a lightweight, file-based persistence layer using JSON and CSV for relational mapping and high-throughput logging.

**Resume Optimization Engine** | *Python, LangChain, Pinecone, Gemini, Groq*
* Architected a **RAG-based resume optimization engine** reducing hallucination rates by providing LLMs with retrieved high-quality semantic examples.
* Implemented a **hybrid multi-LLM pipeline** leveraging Google Gemini for embeddings and Groq (Llama 3) for sub-second inference (<200ms).
* Developed a **semantic search system** with cosine similarity to match user experience against top-tier resume bullets, improving recommendation relevance.

**VC Outreach Automation** | *n8n, Serper.dev, Groq*
* Architected **n8n workflow** to automate lead research on VCs, reducing manual research time by **90%** via **Serper.dev**.
* Implemented personalized hook generation using **Groq LLMs** to draft context-rich outreach emails for Seed to Series A founders.
* Built a B2B Research & Personalization Engine capable of scalable, automated outreach with high relevance.

**Sentiment Auto-Router** | *n8n, NLP, Webhooks, Automation*
* Engineered an autonomous workflow to process anonymous student letters for a campus support group.
* Integrated **NLP sentiment analysis** to automatically filter toxic content and flag critical messages for human review.
* Routed positive messages to digital display boards via Webhooks, boosting operational efficiency by **200%** and eliminating manual moderation bottlenecks.
# Leadership & Volunteering
## President at 180 Degrees Consulting (BITS Hyderabad)
* **Timeline:** Aug 2025 – Present
* Managing a team of 25+ consultants to deliver pro-bono consulting to 8+ non-profits, executing market research, GTM strategies, and pricing analysis projects.
* Launched 'Consulting 101' training program covering Automations, Design, Lead Generation, and Data Analytics, up-skilling 130+ students across campus.

## Lead at Student's Anonymous (NSS BITS Hyderabad)
* **Timeline:** Aug 2025 – Present
* Leading a 22-member peer support team providing confidential counseling for students facing loneliness, harassment, addiction, and depression.
* Organized 6 mental health awareness events including human libraries and workshops, reaching 300+ students and establishing a campus-wide support network.

## Social Media Lead at Dept. of Publicity and Public Relations
* **Timeline:** Sep 2023 – Feb 2025
* Managed ATMOS 2024 Instagram account (8,000+ followers) as sole content creator, developing social media strategy and content calendar.
* Executed influencer partnerships and paid ad campaigns that drove 3M+ reach and generated Rs. 19 Lakhs in ticket sales (78% increase YoY).

# Achievements & Certifications
* **3rd Place:** ReTHINK IDEATHON, IIIT Hyderabad [2025]
* **4th Place:** ProdX, IIT Hyderabad [2025]
* **Certification:** 30-Hour Product Management Course, Doremon Den [Feb 2025]
* **Certification:** Building Wireframes and Low-Fidelity Prototypes, Google [Jan 2025]

# Technical Skills
* **Product & Design:** Figma, Canva, Wireframing, Low-Fi Prototyping.
* **Data & Automation:** Python, n8n (Workflow Automation), Excel.
* **Creative Tools:** Photoshop, Premiere Pro.

# Featured Product Decks
## ECOX LABS (Agri-Waste Supply Chain)
* **Problem:** India faces a dual crisis: 1.6 million deaths annually from air pollution due to crop burning, and a lack of scalable supply chains for industries needing biomass. Startups fail because they cannot reliably source agri-waste.
* **Solution:** Built a tech-enabled, decentralized supply chain to aggregate, process, and deliver agri-waste to industries.
    * **KhetSe App:** Designed a mobile app for farmers to geo-tag locations and schedule waste pickups, digitizing the "first mile" of logistics.
    * **IoT Warehousing:** Implemented smart inventory systems to monitor moisture levels and stock in real-time, ensuring raw material quality.
    * **Blockchain Traceability:** Created an immutable ledger to track waste movement from farm to factory, ensuring transparency for ESG investors.
* **Commercial Viability:** Modeled positive unit economics with a processing cost of ₹1,800-3,000/ton vs. a market selling price of ₹5,000-7,000/ton for biomass briquettes.
* **Launch Strategy:** Focused initial rollout in Ludhiana due to high paddy generation and proximity to bioenergy plants.

## FinEase (Fintech for Gig Economy)
* **Problem:** India's 23.5M gig workers struggle with income variability, lack of financial literacy, and debt traps. Existing fintech apps are too complex, English-centric, and require manual data entry, making them unusable for this demographic.
* **Solution:** Designed a "Save-Track-Learn" ecosystem tailored specifically for gig workers.
    * **Automated Tracking:** Built logic to parse SMS/UPI alerts from gig platforms (Zomato/Swiggy) to auto-log income without manual input.
    * **Gamified Education:** Created a "TikTok for Finance" module delivering short, regional-language video lessons on taxes and savings, incentivized with in-app coins.
    * **Inclusive UX:** Designed an "Offline-First" architecture and voice-assisted interface to support users with low-end devices and limited literacy.
* **Business Model:** B2B2C strategy partnering with platforms like Swiggy/Uber for distribution, monetized via ethical ad revenue, micro-course sales, and anonymized credit scoring data for lenders.
* **North Star Metric:** "Financial Confidence Score" — a composite metric tracking active budgeting, savings goal adherence, and educational module completion.

## Blinkit (Churn Prediction & Flexi-Delivery)
* **Problem:** Identified high customer churn rates driven by "Billing Delays" (44% weightage) and "Support Calls" (16% weightage). Root cause analysis revealed 65% of support calls stemmed from poor product quality (damaged/missing items).
* **Analysis:** Trained a Random Forest ML model on customer datasets to quantify churn factors, identifying that users valued quality reliability over speed in specific segments.
* **Solution:** Proposed "Flexi-Delivery," a dual-mode checkout interface:
    * **Lightning Lane:** Standard 10-minute delivery optimized for proximity.
    * **Careful Cart:** Quality-prioritized delivery sourced from the highest-rated vendors (ignoring distance), ensuring freshness for sensitive items.
* **Vendor Incentive:** Designed a dynamic commission model where vendors with high quality ratings pay lower commissions, gamifying inventory standards.
* **Projected Impact:** Targeted a 40% reduction in quality-related support tickets and refund-based billing delays.

## WinZO (Growth & Localization Case Study)
* **Problem:** WinZO, India's #1 casual gaming platform, faced a 70.32% bounce rate and an 18% drop in traffic because users from Tier 2-5 cities were forced to navigate an English-first interface.
* **User Insight:** The core persona, "Raj" (a junior clerk), felt alienated by the English onboarding and lack of accessible customer support, leading to trust issues and drop-offs before downloading the APK.
* **Solution:** Redesigned the onboarding flow to be "Vernacular First."
    * **Auto-Language Detection:** Proposed a feature to detect browser language settings and auto-switch the UI to one of 12 regional languages (Hindi, Gujarati, etc.).
    * **Trust Signals:** Added a visible "Customer Support" widget and a larger "20 Crore Active Users" banner to the home page to build credibility immediately.
* **Outcome:** Designed to increase the "Visit-to-Download" conversion rate by reducing linguistic friction for the target demographic.

## Style-Pronto (Fashion Q-Commerce Venture)
* **Market Opportunity:** Identified a $14 billion gap in the Indian fashion market for "Quick Commerce." While grocery Q-commerce (Blinkit/Zepto) is booming, fashion delivery still takes 24+ hours.
* **Strategy:** Proposed "Style-Pronto," a 60-minute fashion delivery service targeting the impulse-buy behavior of Gen Z and millennials.
* **Analysis:** Leveraged market data showing the Indian fashion e-commerce sector is growing at 24% CAGR, with a projected user base of 60.6 million for Q-commerce by 2029.
* **Competitive Landscape:** Positioned the product against incumbents like Myntra (slow delivery) and Blinkit (limited fashion SKU depth) by focusing purely on high-frequency fashion essentials.

## Purple Pandit (B2B Lead Generation Strategy)
* **Objective:** Developed a scalable lead generation framework for a Branding & Packaging Design Agency.
* **Methodology:** Built a targeted outreach strategy by identifying key "Buying Signals" such as recent funding rounds, new product launches, or hiring sprees, which indicate a need for rebranding services.
* **Execution:** Created a "Decision-Maker Matrix" to identify and contact the right stakeholders (CMOs, Brand Managers) rather than generic contacts.
* **Deliverable:** A comprehensive playbook covering market research, competitive analysis, and KPI definitions to streamline the agency's sales pipeline.

## Instagram (Onboarding UX Audit)
* **Research Focus:** Conducted a granular "User Journey Mapping" of the Instagram signup process to identify friction points causing drop-offs.
* **User Sentiment Analysis:** Mapped user emotions at every step (e.g., "Why do they need my date of birth?" -> *Anxiety/Hesitation*) versus the "Aha Moment" of finding friends.
* **Key Findings:** Identified that the request for personal information (DOB, Phone Number) early in the flow creates a "Privacy Barrier" before the user perceives any value from the app.
* **Recommendation:** Proposed deferring non-essential data collection until after the user has engaged with their first piece of content to improve activation rates.
